Top 3

Google Screened Spots. Capture 33% of All Searches

$50-150

Average Cost Per Lead vs $300+ PPC Clicks

72 Hours

to First Leads After Going Live

95%

Client Retention Rate Over 3+ Years

Every Day Without LSAs = 10 Lost Cases to Competitors. Get Live in 72 Hours.

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Your Practice Area Needs More Than Just LSAs. See Our Proven Formula →

LSAs get you leads. But without SEO, PPC, and reputation management, you're leaving money on the table. See the complete playbook for your specific practice area.

See Exactly How We'll Get You Google Screened and Generating Leads

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Leads Starting at $50 with Local Service Ads. 31% Close Rate. Proven Results.

Real data from campaigns we manage. PI attorneys average $127 per lead. Family lawyers see $89 leads. Your exact cost depends on location and competition, typically ranging $50-150.

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    Jacko Law Group:

    From Page 2 to Position 1

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    28%

    Surge in Qualified Leads

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    Dominated Top 3 Search Results in 5 Major Cities

    3000%

    increase in YouTube views for company video produced by us

    Uncover the Strategy
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    Cohen, Feeley, Altemose & Rambo:

    A Masterclass in Scaling

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    31%

    Year-over-Year Increase in Caseload

    41%

    Conversion Rate: From Click to Client

    200%

    in Relevant Organic Traffic to the Site

    Reveal the Roadmap
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    Hays Firm:

    From Unknown to Unmissable

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    22,000+

    New Impressions in Just 6 Months

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    Staggering 172% Boost in Organic Traffic

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    Record-shattering 180+ Qualified Leads Generated in 12 months

    Explore the Transformation

Local Service Ads Blueprint: From Zero to 200 Leads in 90 Days

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  • check-white-circle The 7-Day Google Screened Checklist (Skip 21-Day Wait)
  • check-white-circle Why Text Leads Convert 31% vs Calls at 11%
  • check-white-circle Bad Lead Dispute Templates That Work (73% Success)
  • check-white-circle Beat Competitors' 500+ Reviews With This Formula
  • check-white-circle Emergency Fixes When Google Suspends You
  • check-white-circle Exact Profit by Practice Area: PI vs Family vs Criminal
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Frequently Asked Questions About Local Service Ads for Lawyers

What are Local Service Ads and how are they different from Google Ads?

Local Service Ads appear at the very top of Google, above regular ads. You only pay when someone contacts you ($50-150), not per click like Google Ads ($300+). Plus you get Google's "Google Screened" badge. Unlike Google Ads where you write custom copy and bid on keywords, LSAs are standardized and rank based on reviews, response time, and proximity. One client cut their cost per case by 70% switching from Google Ads to LSAs. Schedule Your Free Consultation. 

What kind of ROI can I expect from Local Service Ads for lawyers?

Real example: Chicago personal injury firm averages $7,500 per case. LSA leads cost $127 each for this Chicago PI firm (ranges from $50-$150 based on location-practice). They close 18% of leads. Math: $12,700 for 100 leads generates 18 cases worth $135,000. That's 963% ROI. Your specific cost of acquisition will depend on your practice area and location, but the margins remain strong across the board. Schedule Your Free Consultation. 

 

What's the difference between message leads and phone calls?

Message leads through LSAs convert at 31% versus 11% for calls. People who take the time to write out their legal issue are more serious and prepared. They've thought it through. We optimize your profile to attract more high-converting message leads while maintaining call volume. Same budget, triple the signed cases. Schedule Your Free Consultation.

What if Google suspends my Local Service Ads?

It happens randomly and without clear signs. While generic agencies file support tickets and wait weeks, we have direct contacts who typically reverse suspensions in 24-48 hours. We've handled over one dozen suspensions with 100% reinstatement rate this year alone. Your ads stay live while competitors remain suspended. Schedule Your Free Consultation.

Do LSAs work for multiple locations?

Absolutely. Each office gets its own LSA campaign with separate budgets and tracking. The beauty is you can set overlapping service areas to maximize coverage without competing against yourself. We've helped firms grow from one location to 14+ using this strategy. One client literally used profits from their first office's LSAs to open a new office - each new location was getting leads within days of opening. The central dashboard lets you see everything at once while managing each location individually. Schedule Your Free Consultation.

 

What results can I expect in competitive markets like NYC or LA?

Competitive markets offer more opportunities. Yes, leads cost more ($150-250 versus $50-100), but case values are higher too. Most importantly, heavy competition means most firms handle LSAs poorly. Our LA criminal defense client went from invisible to #2 ranking in 8 weeks, beating firms with 10× more reviews. Schedule Your Free Consultation.

How quickly can you get us Google Screened?

The average approval time is 7 days, compared to Google's standard timeline of 21 days. We know exactly what Google wants: insurance documents with specific coverage language, bar licenses in the right format, and addresses that match perfectly across all documents. One formatting error means starting over. We've guided over one hundred law firms through this process without a single rejection. Schedule Your Free Consultation. 

 

How can I compete with firms that have 500+ reviews?

Reviews only count for 25% of LSA ranking. We optimize the other 75%: response time (40% of algorithm), business hours (20%), and service area settings (15%). We've helped firms with 47 reviews outrank competitors with 500+ by guaranteeing 30-second responses and strategic optimization. Fresh reviews matter more than total count. Schedule Your Free Consultation.

 

Can you really get refunds for bad leads?

Yes. We dispute aggressively and have an average success rate of 73%. Wrong practice area? Credit. Outside service area? Credit. Obvious spam? Credit. Last month, we recovered $31,000 in credits across all clients. Every disputed lead means more budget for real opportunities. Most firms don't know this is possible. Schedule Your Free Consultation.

How much control do I have over lead flow?

Complete control. Pause instantly for trials or vacations. Better yet, use archive strategies that maintain your ranking while controlling volume. Set specific budgets by week. Choose which practice areas to emphasize. Unlike SEO, Local Service Ads for lawyers give you an on/off switch with sophisticated controls. Schedule Your Free Consultation.

 

How do you handle Google's constant policy changes?

Through partner relationships, we hear about changes before they launch. When Google changed response time calculations last quarter, we adjusted all clients before it went live. They maintained rankings while unprepared competitors dropped. This inside intelligence protects your investment. Schedule Your Free Consultation.

Why should I hire you instead of managing LSAs myself?

You could spend months learning the system and making expensive mistakes. Or leverage our experience from managing thousands of campaigns immediately. Beyond expertise, we offer direct Google relationships, proven dispute templates, and optimization data you can't access alone. One firm tried self-management for 6 months: 31 total leads. First month with us: 87 leads. The choice is clear. Schedule Your Free Consultation.

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